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Andrés Briceño
President & Partner
Lima
andres.briceno@woodsandtrees.media
Andrés Briceño is a Peruvian advertising creative with ample knowledge of the digital world and a strong vocation for service. A bartender for years, Andrés defines himself as “a barkeeper who likes to work with people”.
With more than 10 years of experience in the advertising and media market, Andrés has always focused on creating meaningful connections, stories and content, thereby achieving solid commercial results.
He previously worked for Havas Group, where he developed much of his career and served for the last 5 years as Chief Creative Officer & Head of Content. His responsibilities included overseeing the development of organizational culture.
He created campaigns for local and regional brands from a number of industries including Interbank, Beat, Claro, Absolut, Durex, Lan, San Mateo, Guarana, Maltin Power, Cusqueña, ICPNA, Volkswagen, Audi, Hyundai, Suzuki, Huggies, Kotex, Kleenex, LG Chile, Sangyong, Honda, Movistar, Austral and Rimac among others.
He has been recognized with the following awards: 3 EFFIE, 3 Anda, 2 Totem, 2 Digis, 1 Ojo and 1 Gran IAB MIXX.
He studied Architecture at the Ricardo Palma University, Advertising Direction and Design at the Toulouse Lautrec Institute and Storytelling & Planning at Brother Santiago Ad School. He also worked as an advisor and a professor at the Design program of Toulouse Lautrec.
With more than 10 years of experience in the advertising and media market, Andrés has always focused on creating meaningful connections, stories and content, thereby achieving solid commercial results.
He previously worked for Havas Group, where he developed much of his career and served for the last 5 years as Chief Creative Officer & Head of Content. His responsibilities included overseeing the development of organizational culture.
He created campaigns for local and regional brands from a number of industries including Interbank, Beat, Claro, Absolut, Durex, Lan, San Mateo, Guarana, Maltin Power, Cusqueña, ICPNA, Volkswagen, Audi, Hyundai, Suzuki, Huggies, Kotex, Kleenex, LG Chile, Sangyong, Honda, Movistar, Austral and Rimac among others.
He has been recognized with the following awards: 3 EFFIE, 3 Anda, 2 Totem, 2 Digis, 1 Ojo and 1 Gran IAB MIXX.
He studied Architecture at the Ricardo Palma University, Advertising Direction and Design at the Toulouse Lautrec Institute and Storytelling & Planning at Brother Santiago Ad School. He also worked as an advisor and a professor at the Design program of Toulouse Lautrec.
